King of the Rise
The Prologue
Through the Eye of the Abyss: Prologue to The Yearbook
Los Angeles, 2020. A city where dreams move faster than the traffic, where every neon glow hums with ambition, and where Just Over Music and I landed for a week that would stretch into something timeless. This wasn’t just a trip—it was a convergence of sound and vision, of late-night studio haze and golden-hour cinematography. We weren’t just documenting moments; we were etching them into something bigger.
The air smelled like opportunity, thick with the echoes of those who came before us and the energy of those carving their names into the future. Between the bass rattling studio walls and the California sun setting behind our lenses, we found ourselves inside a story we didn’t yet know we were writing.
This wasn’t work. This was creation. This was the rise.
And it started here.
Crew
Just Over Music
What We Did
Departed from Toronto, drawn westward to LA—seven days spent capturing moving images, weaving sound into existence.
THE PROLOGUE
A Legacy in the Making
Before the world knew his name, before viral anthems and legendary collaborations, Snowd4y was carving his path alongside Cord Allman, one of the first photographers to capture his raw energy and comedic genius. From the underground streets of Toronto to the global stage, their bond wasn’t just about art—it was about brotherhood, vision, and the relentless pursuit of something greater.
Cord’s lens immortalized Snowd4y’s rise, capturing the grit, humor, and culture that would soon redefine Toronto’s voice in comedy and music. This isn’t just history—it’s the foundation of a movement.
..closest in heart, distant in footsteps..
A Moment in Focus: Hollywood SOS & Cord Allman
Hollywood SOS and I first crossed paths on a music video set in 2020. Back then, I was still finding my creative direction, just a camera in hand and a curiosity to see where it could take me. What started as an experiment quickly became something more—a passion that would shape everything that came next.
See it first. Stay in the loop.
Turn the page. The journey begins.
The past is never truly behind you—it lingers, waiting to be unearthed. Step forward, but tread carefully… memory is a labyrinth with no way out.